Brand Messaging to Employees and Customers During COVID-19
We take a look at how some major international brands are handling the crisis. Some are handling it well, and some are making some mistakes.
crisis
Cultural and Political Concerns of Corona Virus
The worldwide Corona Virus pandemic presents opportunities and risks for global organizations. It is important to follow the latest news and trends to understand the political and cultural climate.
Communicating in crisis
When a regional crisis hits, how do international teams deal with it? How you respond during a crisis will have a lasting effect on the dynamics on your international team, and potentially on your company’s image around the world.